web page is a document created in HTML format, which can contain text, images, sound and video. The audience or watchers of your content are users of the world wide web , also called the internet.HTML is the programming language that forms the code of the document, which can finally be viewed through a computer monitor, so that the information contained can be read and obtained.A web page has its materials classified through ” links ” or hyperlinks , which are connections on the world wide web that give access to them, without the need for a single page to be saturated with all the information. It is with these links that the topics are spread over several web pages to lighten the reading of the subtopics.

What are web pages for?

Web pages are characterized by their versatility . They can offer endless data of all kinds, accompanied by audio, video and images.

A web page can be used for several purposes:

  • Media
  • Advertising and Marketing
  • Entertainment
  • Means of expression
  • Educational
  • Scientific dissemination

A web page serves as a means of communication

A web page is useful as a means of communication to disseminate an infinite number of material . It can be news, culture, medicine, science, technology, comments on various topics, forums, educational content, games, music, movies, etc.

In state agencies, it serves to publicize information about government processes , such as:

  • The use of public resources
  • The conditions in which departments work
  • The advancement of projects of social interest, among which are medical campaigns to eradicate diseases.

Advertising and Marketing

A web page has the utility of presenting to internet users the goods and services that a company offers.

The characteristics of each product or service, its cost and the benefits that will be obtained if the internet user becomes a customer can be shown in detail . The power of persuasion is reinforced with the help of attractive images of these goods; This is how the website is used to make advertisements.

In addition, the information of the branches of a business available and close to the current location can be delivered. Web pages have a market that has been growing, being the propaganda medium par excellence.

It is estimated that, for the year 2018, of the 7.6 billion people who inhabit the planet, 4 billion are Internet users , and the figure is slightly lower in terms of social network users: 3.2 billion.

Web pages are used for entertainment

A web page can have the essence of an entertainment medium. It can offer multimedia content such as videos and music, live broadcasts, movies, games, digital books. In addition, depending on the complexity of the page, it can provide the user with a chat service, so that they can chat with others in real time.

Means of expression

Web pages can be used to express and disseminate points of view , information of interest , pieces of art developed by recent and little-known creators.

They can be used as a means for minorities to express their concerns, knowledge and variety, without risking censorship or restrictions.

Web pages serve as educational platforms

Web pages can serve as platforms where academic knowledge, educational programs and digital documents can be placed.

On the page you can even access some content download, such as text files, diagrams, images, audio, videos, contained in a database.

Scientific dissemination

Web pages are extremely useful for the publication and dissemination of scientific articles , created by prestigious researchers at universities or innovation and development centers.

Types of web pages

There are two main types of web pages, depending on their configuration:

  • Static web page
  • Dynamic web page

Static web page

The internet, or world wide web, allows you to view web pages

It is the web page that is composed of a series of files in HTML code . It allows to show texts, images, videos, audios and others, contained in it. Its modification is not “free” , comparing it with dynamic web pages.

In static web pages, the files are stored on a “hosting” or hosting server , in HTML code. In addition, other types of files are integrated in doc, pdf, gif, avi, mpeg, mp4, mp3, etc. formats, which are added to the content of the web document.

These types of pages have the particularity that, in order to modify the content, you must have the FTP protocols . The information must be downloaded previously; for its edition, special programs are needed that help in the later rewriting and uploading to the server. Thus, it will be added back to the main page.

In general, the people dedicated to the arrangement, addition and correction of this type of web page are experts in programming, with knowledge of the operation of the programs for editing web pages. It is for this reason that static pages have infrequent modifications.

Dynamic web page

The website is a window to access various information.

These pages keep changing as the user interacts with them. The content is not “fixed” like on static web pages. The information on this type of web page is contained in databases that allow access to them. This access is achieved thanks to instructions and commands that the user can apply.

Usually, in these types of databases there is access to software, which allows changes to be made to the information on the web page.

There are several advantages to dynamic pages over static web pages . There are several predesigned solutions that facilitate its handling and editing, with a diversity of programming languages. The user can modify the design and content in this way.

The changes that the user can make are facilitated by the layout of the commands on the page and by instructions and tutorials present on the same web page.

Its update is simple, without the need to enter the server directly. It allows a large number of functionalities such as databases, forums, dynamic content, videos, games, audios, chats, etc.

Samantha Robson
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Dr. Samantha Robson ( CRN: 0510146-5) is a nutritionist and website content reviewer related to her area of ​​expertise. With a postgraduate degree in Nutrition from The University of Arizona, she is a specialist in Sports Nutrition from Oxford University and is also a member of the International Society of Sports Nutrition.

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